Omega-3 Story
A brief history of omega-3 research
PRISTIN Story
Pristin has been a market pioneer for Malaysia’s fish oil sector for over 22 years.
Pristin employs OMATECH- a proprietary manufacturing technology in advanced molecular distillation process which removes toxins and concentrates fish oil at molecular level.
This unique refining and concentrating process which is fully supported by world class fish oil experts guarantees superior product quality and it is further validated by one of the most sophisticated analytical and quality testing centres.
With OMATECH, Pristin is validated to be 100% toxin-free in parts per trillion by USM’S Centre for Advanced Analytical Toxicology Services (CAATS).
According to Nielsen, Pristin is Malaysia’S No.1 fish oil for 6 consecutive years since2008. Besides that, it is pharmacists’ most preferred fish oil based on survey done by USM.
20011st Omega-3 fish oil
1st Omega-3 fish oil was launched
2003Rebranded as PRISTIN
Rebranded as PRISTIN to reflect purity to parts per million
2004Toxin-Free fish oil
Introduced PRISTIN Toxin-Free fish oil
- Switched from “bovine” to “fish” gelatin capsules
2006Fish oil purity
Fish oil purity tested to parts per billion
2007Toxin-Free fish oil
Launched the 1st fish oil website in Malaysia (www.pristin.com)
Launched proprietary OMATECH technology
2008Malaysia’s No.1 Fish Oil
Voted as Malaysia’s No.1 Fish Oil Brand by Nielsen (1st Audit)
2009By Nielsen (2nd Audit)
Voted as Malaysia’s No.1 Fish Oil Brand by Nielsen (2nd Audit)
2010No.1 Fish Oil Brand (3rd Audit)
Voted as Malaysia’s No.1 Fish Oil Brand by Nielsen (3rd Audit)
2011Fish oil purity tested to parts per trillion
- Voted as Malaysia’s No.1 Fish Oil Brand by Nielsen (4th Audit)
- Fish oil purity tested to parts per trillion
- HALAL certified by JAKIM with 3 years shelf life
- Voted as Malaysian Pharmacists Preferred Brand by a survey conducted by USM
2012Co-branding with EPAX
- Voted as Malaysia’s No.1 Fish Oil Brand by Nielsen (5TH Audit)
- Launched RM 10,000 Purity Assurance Campaign
- Published in the Star & Malaysiakini Newspaper in July 2012, as “Most Bersih Fish Oil in Malaysia”
- Co-branding with EPAX AS, Norway
2013Malaysia’s No.1 Fish Oil Brand by Nielsen (6th Audit)
Voted as Malaysia’s No.1 Fish Oil Brand by Nielsen (6th Audit)
2015Launched PRISTIN MOPL
Launched PRISTIN MOPL- Omega-3 in phospholipids form, co-branding with Artic Nutrition of Norway
2017Launched PRISTIN Gold
Launched PRISTIN GOLD
2018RM 1,000,000 Purity Assurance Campaign
Launched RM 1,000,000 Purity Assurance Campaign
2020By IQVIA
Voted as Malaysia’s No.1 Fish Oil Brand by IQVIA
2021Relaunched RM 1,000,000 Campaign
Relaunched RM 1,000,000 Purity Assurance Campaign
2022PRISTIN 21st Anniversary
Launched PRISTIN 21ST Anniversary radio advertisements on 98.8 FM.
PRISTIN MOPL Story
Marine Omega Phospholipids
Our Omega-3 Phospholipids (Marine Omega Phospholipids) are harvested from another leading Omega-3 phospholipid manufacturer, Artic Nutrition. The raw materials, herring caviar is harvested exclusively from Norway. Their fishery is certified by Marine Stewardship Council (MSC)
Arctic Nutrition
Arctic Nutrition has long experience in product development and is dedicated to conducting research and providing scientific evidence to document their products.